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amy winnerJan 5, 20214 min2021 Marketing Audit ChecklistEven if you have a finely-tuned marketing machine, the new calendar year is a great excuse to take stock of what's working and what's not.
amy winnerDec 1, 20206 minHow To Build Your First Messaging and Positioning FrameworkI’m going to go out on a limb here and say that a Messaging and Positioning Framework is the most important asset in your marketing toolkit.