Cara Konowalchuk6 days ago3 min5 Steps to Writing a Press ReleasePress releases are critical to establishing a media presence and ultimately driving sales. Learn how to write a press release in five steps.
Diana SparacioJun 134 minSocial Responsibility and Why It’s Important in MarketingWhile more companies make a greater effort to practice corporate social responsibility, it's crucial to know what that means for marketing.
Diana SparacioMay 23 minLocal PR: What It Is and 3 Reasons You Need ItHere’s how local PR can help your business shine under the right-sized spotlight.
Diana SparacioApr 113 minThe 3 Pillars You Need in Your Social Media Audit PlanWe’ve created a guide that breaks down what a social media audit is, explains why you need one, and how to get started.
Karla MargesonApr 43 minWhy Empathy Is Important in Your Content Marketing StrategyDid you know that applying empathy can be really important in the workplace and in your content marketing strategy?
Karla MargesonMar 213 minListicles: 5 Roles They Play In Your Content StrategyHere are five reasons to consider listicles for your content plan.
Brian AylwardMar 144 minReturn of Events and the ROI You Should Aim ForHere are our recommendations on how to handle events in 2022 and what ROI forecasting should look like.
Diana SparacioMar 74 minA User Guide for LinkedIn Pages: Product PageWe're discussing the what, why, and how of Product Pages. Let’s get started.
Diana SparacioFeb 283 minMicro-influencers: 3 Reasons You Should Use ThemEver purchase a product after seeing it in a Youtube video or TikTok? If so, you’ve most likely played a part in influencer marketing.
Karla MargesonFeb 145 min3 Tenants of Good CX: Using Human Centered Design to Inform Your Marketing StrategyHere are 3 tenants to human centered design - and ultimately improved CX - you can use for your marketing strategy and products today.
Karla MargesonFeb 73 minHow to Test Copy on Your Landing PageHow can you be sure your web page elements are working for you? Give them a test! Here, we’ll talk about testing your landing page copy.
Diana SparacioJan 242 minHow to Import a Contact List on HubspotI’m here to walk you through each step of the Hubspot contact list uploading process in this blog post. Let’s get started.