Effective Date: February 2026

Wheels Up Collective (“we,” “our,” or “us”) respects your privacy. This Privacy Policy explains how we collect, use, share, and protect personal information when you visit www.wheelsupcollective.com or interact with our services.

By using our website, you agree to the practices described below.

1. Personal Information We Collect

In the last 12 months, we may have collected the following categories of personal information:

• Identifiers

• First and last name

• Email address

• Mailing address

• Phone number

• IP address

• Online identifiers

Professional Information

• Employer

• Job title

• Business contact details

Internet or Network Activity

• Pages visited

• Time spent on site

• Referring website

• Interaction with ads or emails

Commercial Information

• Services requested

• Communications with us

Inferences

• Lead scoring or interest categories based on engagement

We do not knowingly collect personal information from children under 13.

2. How We Collect Information

We collect information:

• Directly from you (forms, email, calls)

• Automatically through cookies and analytics tools

• From advertising platforms

• From CRM and data enrichment partners

• From third-party marketing tools

3. How We Use Personal Information

We use personal information to:

• Provide and deliver services

• Respond to inquiries

• Send marketing communications

• Measure and improve website performance

• Run advertising campaigns

• Personalize website content

• Maintain security and prevent fraud

4. Sharing of Personal Information

We do not sell personal information in exchange for money.

However, we may share personal information with advertising and analytics partners. Under California law, this may be considered “sharing.”

We may share information with:

• Advertising platforms (such as Google Ads, Reddit Ads, and similar providers)

• CRM and marketing automation platforms (such as HubSpot)

• Sales and enrichment tools (such as Apollo)

• Analytics providers

• Service providers who support our operations

These parties are contractually required to use personal information only for business purposes consistent with our instructions.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Operate the website

• Analyze traffic

• Measure marketing performance

• Support advertising efforts

 

You can manage cookies through your browser settings.

 

We also honor browser-based opt-out signals such as Global Privacy Control (GPC). If your browser sends a GPC signal, we treat it as a valid request to opt out of sale or sharing for that browser.

6. Your Privacy Rights (California Residents)

If you are a California resident, you have the right to:

• Request access to the personal information we have about you

• Request deletion of your personal information

• Request correction of inaccurate information

• Opt out of the sale or sharing of your personal information

• Not be discriminated against for exercising your rights

You may submit a request at: https://www.wheelsupcollective.com/do-not-sell-or-share  

We will respond within 45 days. Opt-out requests are processed within 15 business days.

7. How We Verify Requests

To protect your information, we verify identity before fulfilling access, deletion, or correction requests.

Verification may include:

• Confirming requests from your email address

• Sending a verification link

• Requesting limited additional information if necessary

We use this information only to process your request.

8. Data Retention

We retain personal information:

 

• As long as necessary to provide services

• To comply with legal obligations

• To resolve disputes

• To enforce agreements

Retention periods vary based on the type of information and business purpose.

9. Security

We use reasonable administrative, technical, and physical safeguards to protect personal information, including SSL encryption.
No system is 100% secure, but we take appropriate steps to reduce risk.

10. Third-Party Links

Our website may link to third-party websites. We are not responsible for their privacy practices.

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11. Updates to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date.

 

12. Contact Us

If you have questions about this Privacy Policy or your privacy rights, contact:

Wheels Up Collective

560 Carillon Ct Aiken, SC 29803

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Email: hello@wheelsupcollective.com
Phone: 610.724.5172