top of page
Flight Plans Blog
Search


Want More Value for Your Budget? Make Senior-Level Marketers Your Go-To
No juniors, no B-team. Here’s why senior-level marketing teams drive faster, more strategic, and cost-effective results for lean, high-growth companies.

Karla Margeson
Jul 24, 20253 min read


Industry Events Are Back: How to Maximize Your Presence Before, During, and After
Industry events are a critical part of most B2B marketing strategies. Let us help you make the most of your next industry event!

Karla Margeson
Jul 21, 20253 min read


Why We’re Excited About Reddit Ads (And How We’re Using Them for B2B)
Let's breakdown what we’re testing, what we’re learning, what’s working, and what’s worth paying attention to right now when it comes to Reddit ads.

Elise Oras
Jul 17, 20253 min read


Smarter Marketing Starts with the Buyer Journey
Align your marketing strategy with your buyer's journey to drive results. Discover smart tactics for every stage.

Karla Margeson
Jul 14, 20255 min read


Don’t Let Agencies Hold Your Data Hostage
Your data is your property. It doesn’t belong to your agency. Let us show you how to better protect yourself and claim ownership.

Elise Oras
Jul 7, 20255 min read


Selling to Distracted Audiences: How to Keep Engagement High This Summer
Here’s how to keep engagement high and conversations moving, even when your prospects are mentally (and maybe actually) beachside.

Karla Margeson
Jul 2, 20253 min read


The Mid-Year Marketing Check-Up: Are You on Track to Hit Your 2025 Goals?
The mid-year mark is a good opportunity to take stock, make smart adjustments, and get your marketing running smoothly for the second half.

Karla Margeson
Jun 30, 20253 min read


Strategy, Growth, and Real-World Marketing on Founders Future
Wheels Up co-founder Amy Winner joins the Founders Future podcast to share how B2B startups can scale with data, real relationships, and human-first marketing.

Diana Sparacio
Jun 27, 20252 min read


From Darkrooms to Digital Agents: A Head of Content’s Reckoning with AI
From childhood memories of dial-up to today's AI-powered marketing, Karla Margeson reflects on what this shift means for creatives, strategists, and teams.

Karla Margeson
Jun 26, 20256 min read


Why Campaign “Rebrands” Are Never as Simple as They Seem
Campaign rebrands are rarely as simple as they seem. Let’s talk about how to approach rebranding the right way!

Elise Oras
Jun 23, 20254 min read


How to Build a Growth Story and Pitch Deck That Will Get You to Series B
A great pitch deck with a compelling growth story is how you show investors you’ve got it. Here’s why it’s worth going all-in!

Elise Oras
Jun 16, 20254 min read


How to Give Better Feedback to Your Marketing Team
Vague feedback slows everything down, but giving good feedback is a skill. Let us show you how to strengthen your communication process.

Elise Oras
Jun 12, 20254 min read
bottom of page
