The Wheels Up Story
Wheels Up Collective is a group of exceptional, senior marketers determined to help brands soar. We all worked together in the 2010’s at a successful, scrappy startup called Socrata where we were tasked with bringing a whole new way of digitizing and sharing government data to the market. At the risk of sounding cocky, it was the Dream Team. Everyone was super-specialized, pragmatic, moved fast, loved to win, and we clicked like old friends. After Socrata’s successful exit in 2018, we all went our separate ways, but stayed in close touch and reminisced about how great it had been to work together. Some of us got married, some had kids, some went back to grad school, and some moved cross country.
Then, life brought us back together in the spring of 2020 and the team unanimously (and wholeheartedly) jumped at the chance to build something together again. Wheels Up Collective was born.
Coming from a startup background, we are all acutely focused on driving growth, and all thrive working with tight timelines and budgets. While other marketing agencies use cookie cutter plans to check a box for you, every one of our partnerships start with a conversation about building the foundation that grows your business in a smart way. Sometimes this means a little less work for us but, as a group of colleagues who care deeply about our clients’ success, that’s okay. We get excited about building cool things and helping brands grow, and marketing just happens to be the toolkit we use to do that.
Need something special?
Let’s grab some time to talk about what keeps you up at night and how we can help you move swiftly towards rapid growth.