Return of Events and the ROI You Should Aim For
Here are our recommendations on how to handle events in 2022 and what ROI forecasting should look like.
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Diana Sparacio
- Mar 7, 2022
- 4 min
A User Guide for LinkedIn Pages: Product Page
We're discussing the what, why, and how of Product Pages. Let’s get started.
Diana Sparacio
- Feb 28, 2022
- 3 min
Micro-influencers: 3 Reasons You Should Use Them
Ever purchase a product after seeing it in a Youtube video or TikTok? If so, you’ve most likely played a part in influencer marketing.
Karla Margeson
- Feb 14, 2022
- 5 min
Using Human Centered Design to Inform Your Marketing Strategy
Here are 3 tenants to human centered design - and ultimately improved CX - you can use for your marketing strategy and products today.
Diana Sparacio
- Jan 17, 2022
- 4 min
A User Guide for LinkedIn Pages: Showcase Page
We’re going to discuss the what, why, and how of Showcase Pages here. Let’s get started.
Karla Margeson
- Jan 10, 2022
- 4 min
How to Market Yourself on TikTok
If you’d said a year ago that I’d be writing this blog, I’d have laughed. But here I am, TikTok famous and sharing what I've learned so far.
Diana Sparacio
- Dec 20, 2021
- 3 min
Top 5 Marketing Podcasts You Should Be Listening to in 2022
Don’t have time to sit down and read a book about marketing? We get it. That’s why I’ve made a list of the top 5 marketing podcasts.
Diana Sparacio
- Dec 13, 2021
- 3 min
3 Holiday Marketing Campaigns We Love
Tis the season . . . to share our favorite holiday marketing campaigns! We’ve created a list of our favorite holiday campaigns from 2020.
Diana Sparacio
- Nov 22, 2021
- 3 min
Ok, I’ll Budge: What’s TikTok and Why Should I Care?
Do you know what TikTok is? No, not a Kesha song. It’s a social media platform taking the world by storm so it’s time you stop avoiding it.
Diana Sparacio
- Oct 11, 2021
- 3 min
Our Favorite Marketing Campaigns and What We Loved About Them
I’ve reached out to our team of marketers to hear their favorite marketing campaign and what they love about it. Let's see what they said.
Diana Sparacio
- Sep 13, 2021
- 3 min
Media for Marketers - Our Favorite Books and Newsletters
With this list, you can gather insight from the most successful marketing campaigns, understand how to be more productive, and much more.
Karla Margeson
- Aug 30, 2021
- 3 min
AI Marketing Bots - Writer’s Friend or Writer’s Foe?
Truth is, AI is already here, operating nearly seamlessly in our everyday lives. Why shouldn’t we embrace AI to write copy that converts?
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